L2 Report Spotlights Content Marketing Trends And Challenges For Retailers
The e-Commerce environment is becoming more crowded with online giants and start-ups alike. As a result, retailers are…
Features December 4
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Feel Thankful For Great Holiday Content!
Happy Thanksgiving, everyone! This year, we’re incredibly thankful that you’ve turned to the Retail TouchPoints Tumblr, web site…
Executive Viewpoints November 27Salesforce Gets Social At World Tour Stop In NYC
By Alicia Fiorletta, Senior Editor It seems like it’s always a party when Salesforce is involved, and my…
Executive Viewpoints November 203 Best Practices For Incorporating User-Generated Content Into Retail Holiday Campaigns
By Justin Garrity, Postano/TigerLogic The holiday season is fast approaching, but it’s not too late for brands to…
Executive Viewpoints November 20Marketers Must Adapt As “Like-Gating” Comes To An End
By Alicia Fiorletta, Senior Editor Ever since marketers started looking at Facebook as a valuable engagement channel, they…
Executive Viewpoints November 6Embracing Visual Merchandising To Stand Out Online
Retailers across sizes and categories are coveting the elusive omnichannel consumer. They want to understand the wants, needs,…
Executive Viewpoints November 4
Content Marketing Strategies Boost Customer Loyalty
In an industry where many companies rely on selling products that are the same or similar to competitors’…
News October 7Content Marketing Brings Retail Brands To Life
Condé Nast recently announced that fashion magazine Lucky would spin off into its own division, The Lucky Group,…
Executive Viewpoints August 20
Mountain Hardwear Reaches 555,000 Customers With Socialondemand
For brands that sell through numerous retailers on a national or global scale, it is imperative that their…
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