Latest In: content marketing

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Ponomusic Boosts Album Sales Up To 20% With Personalized Recommendations

Personalization is an especially important driving force in the competitive music industry, where consumers have a wide range…

Features June 27
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Godiva Increases Conversion Speed 300% With Shoppable Content

Content-driven marketing is a key ingredient in Godiva’s brand experience. The chocolate retailer, which operates online and in…

Features April 14
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Rock/Creek Unites Digital And Store-Based Customer Tracking

Rock/Creek has a lot to gain from learning about its customers — particularly their plans for outdoor adventures.…

Features April 12
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Communities Influence The Next Wave Of Customer Engagement Strategies

As more retailers adopt content marketing strategies to differentiate themselves from the pack, they must not lose sight…

Features April 12
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Melissa & Doug, Moleskine Stand Out Among Retailers Combining Content And Commerce

As consumers browse online, they are inundated with retail brand information at nearly every point of their user…

News December 21
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E-Commerce Gone Global: Examining the Localization Challenge

By Rory Dennis, GM and Founder, Amplience There’s no doubt that the e-Commerce market is expanding, not just…

Executive Viewpoints December 7
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Zmags Creator Helps Retailers Publish Digital Content Faster

In an effort to differentiate in the increasingly competitive e-Commerce world, brands and retailers are focused on creating…

News September 7
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Dogeared Dazzles With Content Marketing

To see marketing success in this digitally connected, omnichannel world, retailers must strike the perfect balance between aspirational…

Features August 19
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Country Outfitter Boosts Attention By 250% Using Playful Content

Rather than relying on traditional advertising, consumers are turning to social networks to learn about brands and products.…

Features August 17
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