Consumer Behavior Fuels Fraud And Retailers Need To Fight Back
Trying to provide customers with a simple, streamlined and frictionless interaction is a more-or-less universal goal. Every retailer…
Executive Viewpoints July 22
Latest In: consumer behavior
Rethinking Loyalty: Rewarding Everyone Is Not Rewarding You
If retailers wish to attract loyal customers, they must offer more than just run-of-the-mill discounts. These days, giving…
Executive Viewpoints May 13
Digital Apps Bridge The Gap Between Online And In-Store Consumer Behaviors
Since the rise of e-Commerce 20 years ago, retailers have expected a breadth of customer-specific insights giving them…
Executive Viewpoints February 26Nielsen Upgrades Analytics In Expanded Partnership With Fred’s
Consumer behavior and data company Nielsen has expanded its more than 15 year partnership with fred’s Pharmacy, becoming…
News June 29Virtual Reality Fully Opens Window Into Consumer Behavior In-Store
By Alex Hunt, System1 Research Many manufacturers spend more than half of all their marketing dollars on in-store…
Executive Viewpoints June 12How Retailers Can Use Beacons To Beat Amazon Go In 2017
By Devika Girish, MobStac Unless you have been living under a rock, you’d agree that Amazon shook up…
Executive Viewpoints April 10CCS17 Webinars: Editors Pick Their Hot Topics
The Retail TouchPoints Connected Consumer Series webinars, which will be broadcast from March 27-31, will delve into some…
Executive Viewpoints March 15#RSP16 Webinars Spark Editors’ Interest
From Sept. 19-22, Retail TouchPoints will be presenting seven webinars as part of the #RSP16 Retail Strategy &…
Executive Viewpoints September 14Nike Is #1 Brand Addressing Consumer Social Behavior
When it comes to understanding consumers’ social habits, Nike leads all other brands, according to a study from…
News August 29Top Stories
