consumer behavior

#RICE24 Keynote: Why Culture, not Demographics, can Be a Brand’s ‘Biggest Cheat Code’

It can be difficult for executives immersed in the business of retail to appreciate the cultural significance of the transactions they facilitate…

NBCU Exclusive: What One of the World’s Biggest Media Companies Sees Ahead for Retail

As one of the largest media and entertainment companies in the world, NBCUniversal is also one of the biggest vehicles for brands…

Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into…

Resale Continues to Rise: Global Secondhand Sales to Hit $350B by 2027

Consumers and retailers are turning to resale more than ever amid economic uncertainty, according to ThredUp’s 11th annual Resale Report, conducted by…

‘Shopper Promiscuity’ Forcing Brands to Completely Reimagine How they Connect with Consumers

By now we’ve all heard the news that brand loyalty is in decline. But Rebecca Brooks, CEO of market research consultancy Alter…

Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to…

Making Click-and-Collect a Moment to Connect

A year of quick pivots for the retail industry, 2020 required brands to rapidly adjust their spaces to account for social distancing…

5 Ways COVID-19 has Reshaped Consumer Behavior

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to…

10 Consumer Trends Shaping the Future of Retail

Seismic shifts in consumer trends accelerated by the pandemic will have long-lasting implications for the retail industry at large. A new report,…