consumer behavior

NBCU Exclusive: What One of the World’s Biggest Media Companies Sees Ahead for Retail

As one of the largest media and entertainment companies in the world, NBCUniversal is also one of the biggest vehicles for brands…

Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into…

Resale Continues to Rise: Global Secondhand Sales to Hit $350B by 2027

Consumers and retailers are turning to resale more than ever amid economic uncertainty, according to ThredUp’s 11th annual Resale Report, conducted by…

‘Shopper Promiscuity’ Forcing Brands to Completely Reimagine How they Connect with Consumers

By now we’ve all heard the news that brand loyalty is in decline. But Rebecca Brooks, CEO of market research consultancy Alter…

Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to…

Making Click-and-Collect a Moment to Connect

A year of quick pivots for the retail industry, 2020 required brands to rapidly adjust their spaces to account for social distancing…

5 Ways COVID-19 has Reshaped Consumer Behavior

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to…

10 Consumer Trends Shaping the Future of Retail

Seismic shifts in consumer trends accelerated by the pandemic will have long-lasting implications for the retail industry at large. A new report,…

Consumer Behavior Fuels Fraud And Retailers Need To Fight Back

Trying to provide customers with a simple, streamlined and frictionless interaction is a more-or-less universal goal. Every retailer wants to give customers…

Rethinking Loyalty: Rewarding Everyone Is Not Rewarding You

If retailers wish to attract loyal customers, they must offer more than just run-of-the-mill discounts. These days, giving a generic discount to…

Digital Apps Bridge The Gap Between Online And In-Store Consumer Behaviors

Since the rise of e-Commerce 20 years ago, retailers have expected a breadth of customer-specific insights giving them a holistic view of…

Nielsen Upgrades Analytics In Expanded Partnership With Fred’s

Consumer behavior and data company Nielsen has expanded its more than 15 year partnership with fred’s Pharmacy, becoming the exclusive account-level data…

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consumer behavior

NBCU Exclusive: What One of the World’s Biggest Media Companies Sees Ahead for Retail

Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Resale Continues to Rise: Global Secondhand Sales to Hit $350B by 2027

‘Shopper Promiscuity’ Forcing Brands to Completely Reimagine How they Connect with Consumers

Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Making Click-and-Collect a Moment to Connect

5 Ways COVID-19 has Reshaped Consumer Behavior

10 Consumer Trends Shaping the Future of Retail

Consumer Behavior Fuels Fraud And Retailers Need To Fight Back

Rethinking Loyalty: Rewarding Everyone Is Not Rewarding You

Digital Apps Bridge The Gap Between Online And In-Store Consumer Behaviors

Nielsen Upgrades Analytics In Expanded Partnership With Fred’s

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

How to Grow Your Retail Business with Connected TV

Advertisers Shifting Spend from Search to Social

2023 Holiday Shopping by the Numbers

NRF: Retail’s Big Show 2024

Retail Innovation Conference & Expo 2024

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