back-to-school

Want to Know the Holiday Season’s Top Trends? Look at Back-to-School for Insight

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Deloitte indicated that parents’ projected spend was up 16% year over…

Study: Resale to Hit $47B by 2025, Giving Fast Fashion a Run for its Money

While the pandemic had a chilling effect on apparel sales as a whole, the resale sector was blazing hot: it grew 29%…

Prime Day 2021 Expands Small Business Focus and Sets the Stage for Back-to-School

Prime Day 2021 will officially span June 21 and 22, featuring more than 2 million deals across categories including fashion, electronics, toys,…

How AI can Help Retailers Make Ecommerce Profitable During 2021 Back-to-School Shopping and Beyond

With the speed of vaccine rollouts indicating that Zoom classes won’t be front and center for the new school year, the back-to-school…

Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

The excitement that typically surrounds the back-to-school season is being replaced by stress and uncertainty. Lack of clarity surrounding school reopenings, combined…

Regional Differences Determine Back-To-School Best Practices

The back-to-school season is ending, but there is still some time to make conversions out of last-minute shoppers — two-thirds of shoppers…

#DealBrag Video With Brooklyn Decker Targets BTS Shoppers

The art of bragging about shopping and savings gets a humorous twist in a new video featuring actress (from the Netflix series Grace…

Localization And Personalization Become Key For Successful Back-To-School Campaigns

Although it seems most Americans have just completed the school year, retailers are already planning their back-to-school initiatives. As they start planning…

Your Checklist For Back To School Readiness

The Back to School (BTS) season, which spans July through September, is the second-most important season for retailers after the Christmas holiday…

How To Capture Last Minute Back-To-School Sales With Online To Offline Marketing

With Labor Day weekend less than a week away and many schools across the country already open, it would be logical to…

Target Brings Back $5 Million School Donation Program

Target has announced the return of its Give With Target program, in which the company will donate up to $5 million to…

Retailers Create Omnichannel Brand Experiences To Surpass Back-To-School Projections

The back-to-school season is a key time for retailers to gauge consumer sentiment and spending patterns, as well as browsing and buying…

back-to-school

Want to Know the Holiday Season’s Top Trends? Look at Back-to-School for Insight

Study: Resale to Hit $47B by 2025, Giving Fast Fashion a Run for its Money

Prime Day 2021 Expands Small Business Focus and Sets the Stage for Back-to-School

How AI can Help Retailers Make Ecommerce Profitable During 2021 Back-to-School Shopping and Beyond

Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

Regional Differences Determine Back-To-School Best Practices

#DealBrag Video With Brooklyn Decker Targets BTS Shoppers

Localization And Personalization Become Key For Successful Back-To-School Campaigns

Your Checklist For Back To School Readiness

How To Capture Last Minute Back-To-School Sales With Online To Offline Marketing

Target Brings Back $5 Million School Donation Program

Retailers Create Omnichannel Brand Experiences To Surpass Back-To-School Projections

Discover the Companies Building the Metaverse (and What They Do)

With Brand Language Under a Microscope, AI-Powered Optimization Appeals to Marketers

2022 Customer Loyalty Data Study: What are the True Drivers of Loyalty in the Minds of Consumers?

5 Trends Shaping the Future of Ecommerce

7 Surprising Tax Facts That Will Impact Your DTC Strategy

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