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Amazon Ads’ Danielle Carney, Director of NFL Ad Sales chats with the stars of the Dude Perfect brand at Amazon UnBoxed Thurs., Oct. 26. Dude Perfect will be hosting one of the “alternative streams” during the NFL’s first-ever Black Friday game, which will air on Prime Video.

Watch out World – Amazon is Coming for TV

Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. Now that it…

Features October 27
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Competition has never been fiercer at retail.

NBCU Exclusive: What One of the World’s Biggest Media Companies Sees Ahead for Retail

As one of the largest media and entertainment companies in the world, NBCUniversal is also one of the…

Features October 4
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Henry Rose partnered with Constellation to reuse and repurpose content for different TikTok ad formats.

How Henry Rose Drove 1.9M TikTok Impressions with Agile Creative

The average TikTok user spends 95 minutes per day on the app and opens it 19 times per…

Features August 30
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The Lyft Media business is getting a boost thanks to new personalized, in-app capabilities powered by Rokt.

Lyft Bolsters Commerce Media Offering with Personalized In-App Ads

Lyft will be bringing more personalized ads to users in the U.S. and Canada. Through a new partnership…

News August 10
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Zeropark Helps Retailers Optimize Their Brand Advertising

Zeropark offers commerce media solutions, targeted at retail brands and agencies looking to drive incremental performance and efficient…

News May 18
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Klarna Rolls Out Suite of New Shopping Tools, From ChatGPT to Resale

Klarna is introducing a portfolio of social media-esque capabilities on its platform, including a personalized shopping feed and…

News April 25
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Disney and Kroger Collaborate on Streaming Retail Media Push

Disney Advertising and Kroger Precision Marketing (KPM), the retail media business of Kroger, have partnered to bring streaming…

News April 19
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Homedics CMO Reveals 6 Major Truths About Modern Marketing 

Over the course of her expansive career in marketing, Kristen D’Arcy has worked for household names like American…

Features February 17
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Microsoft has unveiled a suite of new retail media solutions through PromoteIQ

Microsoft Takes Aim at Google, Amazon with Plans to Build ‘Omnichannel Retail Media Platform’

Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut…

News January 11
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