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L'Oreal Feria AR try-on on Snapchat, available at Walmart.

L’Oreal Taps Snapchat for AR Hair Color Try-on in Walmart Stores

L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. At Walmart…

News May 23

Home Depot Adds Nationwide Same-Day Delivery via Instacart

Customers of The Home Depot can now get same-day delivery in as fast as one hour — including big and bulky products weighing up to 60 pounds — from nearly…

News May 23

AI: Hype vs. Reality

TikTok has given us “girl math” and “boy math,” and now I’d like to add “Tech Math” to the mix. Tech Math is when every technology partner tells you that…

Executive Viewpoints May 23
Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars.

3 Brands Making AR the Star of the Customer Experience

Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars. Businesses that offer AR-driven experiences are 41% more…

Features May 23

Target Cuts Prices of 5,000 Items; Biden Calls on Other Companies to Follow Suit

Target will lower the everyday prices of approximately 5,000 frequently shopped items. Reduced prices already are in effect for about 1,500 items, and additional cuts will be instituted over the…

News May 22
With iAdvize Copilot, iAdvize’s generative AI-powered chatbot, retailers can help customers discover, choose and buy more — resulting in a 10X increase in conversions.

#RICE24 Solution Spotlight: iAdvize Copilot’s AI-Powered Chatbots Tackle Ecommerce Abandonment

To increase ecommerce revenue, brands and retailers need to engage online shoppers and convert them into buyers. But when consumers cannot quickly find the products they’re looking for or easily…

News May 22

Walmart Debuts Immersive, Influencer-Led ‘Walmart Realm’ Experiences

Just a few weeks after making real-world products available for sale within Roblox, Walmart has debuted Walmart Realm. This immersive experience features three distinct shopping environments designed around social trends…

News May 22

Shopify’s Double-Edged Sword: Tackling Accounting Complexities with Automation

In an era when ecommerce is reshaping retail, platforms like Shopify have emerged as indispensable allies for businesses large and small. Shopify, originally a beacon for small and medium-sized enterprises,…

Executive Viewpoints May 22

Hanna Andersson Taps FTD Exec for Chief Technology Role

Hanna Andersson has named Mike Frazzini, most recently Technology Chief of Staff at FTD, as its new Chief Technology Officer (CTO). Frazzini, who will report to CEO Aimée Lapic, brings…

News May 21
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