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The Art of Architectural Design and AV Technology in Brand Storytelling
Picture walking into a high-end retail store where every detail, from the shifting lights to the interactive displays, tells a compelling story about the brand. Imagine a fitness center where…
Executive Viewpoints July 24
Top 2024 Trends & Predictions Check-In
In December 2023, Retail TouchPoints unveiled its latest Industry Trends & Predictions Report, a multi-media experience featuring insights from 15 of the industry’s top analysts, futurists and thought leaders. Now…
Features July 23
Amazon Teams with Better Business Bureau to Sue Fake Review Site
Amazon and the Better Business Bureau (BBB) have jointly filed a lawsuit seeking to shut down ReviewServiceUSA.com, a site that allegedly attempted to sell fake positive reviews for Amazon product…
News July 23
Levi’s Ecommerce Revamp Already Driving Improvements as Brand Moves Toward Becoming DTC-First
Levi Strauss & Co. (LS&Co) has shared details of its progress in becoming a DTC-first business, a big part of which has been improving the retailer’s ecommerce experience. Levi’s first…
News July 23
Lids Revamps Loyalty Program to Give Members More Control, Personalization
Headwear brands Lids has introduced a refreshed rewards program that gives members more control over their membership experience. New benefits of the Lids Access Pass program include: The Lids Access…
News July 23
Best Buy Shifts Focus from Offering Expertise to Aiding Discovery
Best Buy has unveiled a sweeping set of changes to its brand identity and strategy that include new branding and a new holographic spokes “person,” as well as tech and…
News July 23
Google’s Anti-Cookie Effort Crumbles; Privacy Efforts in Flux
After more than four years of efforts to deprecate third-party cookies on its Chrome browser, Google has essentially given up the fight. In a July 22 blog, the VP of…
News July 23
How FedEx Leverages its Data and Expertise to Help Merchants Win Post-Purchase
Not too long ago, if you wanted to get a package somewhere there were three primary choices — FedEx, UPS and USPS. But times have changed — both customers and…
Features July 23
Solving the Challenges of All-AI Ecommerce Search with a Hybrid Approach
Once the purview of science fiction, artificial intelligence (AI) has now permeated our everyday lives — from the home devices that recommend songs for our playlists, to the apps we…
Executive Viewpoints July 23
