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Acosta Expands Consumer Electronics Capabilities With ActionLink Acquisition
Acosta, a full-service CPG sales and marketing agency, has acquired strategic marketing and sales solutions provider ActionLink. Under the purchase agreement, ActionLink will function as an operating division of Acosta.
News July 24Why The 2018 Retail Innovation Conference Should Be On Your Calendar Now
The fourth annual Retail Innovation Conference (RIC18) is now confirmed for Tuesday-Wednesday, May 1-2, 2018 at Convene in New York City. The conference will kick off, once again, with compelling and unique Store…
Features July 24A Brief History Of The Coupon — And Its Future
By Tasso Argyros, ActionIQ When was the last time you received a coupon in your mailbox? If you’re anything like me, probably sometime in the past week. What about the…
Executive Viewpoints July 24100% PURE Gets Personal To Drive Customer Acquisition
An e-Commerce retailer with a growing brick-and-mortar presence, natural cosmetics beauty brand 100% PURE sought to acquire more consumers, improve its in-store experiences and more accurately measure KPIs such as…
Features July 24In-Store Location Analytics + CRM: A Key To A Unified View Of Retail Customers
By Prachi Gupta, July Systems How to keep track of the connected customer – that’s the challenge of a modern retailer. Back in the day, it was not uncommon to…
Executive Viewpoints July 21PebblePost Secures $47M In Series B Funding
PebblePost, a Programmatic Direct Mail solution provider, has raised $47 million in Series B equity and debt funding. The company plans to use the funds to enhance customer operations, expand…
News July 21Vermont SMB Owner Named America’s Retail Champion By NRF
The National Retail Federation (NRF) has named Trudy Trombley, owner of Truly Trudy’s Boutique in Stowe, Vt., America’s Retail Champion of the Year for 2017. The award honors retailers who…
News July 21Syndicated Reviews Boost Sales For Underperforming Products At Adorama
As an online destination for photography, imaging and consumer electronics, Adorama relies on customer reviews to provide product context for shoppers. To help drive more interest in some underperforming items,…
Features July 21Frustrating Experiences Drive Nearly 50% Of Shoppers Away From Brands
Every retailer should know by now that optimizing the shopper experience is critical for retaining and acquiring customers. Conversely, a frustrating experience can be devastating for a brand. When consumers…
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