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Target Halts Cartwheel Perks Pilot: Are Points Programs Passé?
Target is canceling its Cartwheel Perks rewards program after only a year of testing in five markets. While the Cartwheel digital couponing app itself won’t be scrapped, it will eventually…
Executive Viewpoints July 26User-Generated Content Influences 90% Of Shoppers’ Purchasing Decisions
As many as 90% of shoppers report that user-generated content (UGC) influences their purchase decisions, according to a survey from TurnTo and Ipsos. The impact of UGC outranks all other…
News July 26Is The Future Of Fashion Gender-Free?
What do Zara, Target, H&M and Toys “R” Us have in common? All four retailers have embraced gender neutrality in one form or another.
Editor's Perspective July 25Three Brands Choose Cordial To Optimize Messaging
La Quinta, Revolve and Shoes of Prey have deployed the Cordial platform to power their messaging initiatives.
News July 25Is The Future Of Fashion Gender-Free?
By Klaudia Tirico, Features Editor What do Zara, Target, H&M and Toys “R” Us have in common? All four retailers have embraced gender neutrality in one form or another. During…
Executive Viewpoints July 25Would A Sale Revitalize Barnes & Noble?
Activist investor Thomas Sandell, CEO of Sandell Asset Management Corp., recently urged the board of directors of Barnes & Noble to sell the company, according to the Wall Street Journal.…
News July 25Michael Kors Hopes Jimmy Choo Pumps New Life Into Brand
Luxury fashion house Michael Kors has acquired luxury footwear and accessories brand Jimmy Choo for $1.17 billion as it seeks to bounce back from declining traffic and sales. Michael Kors…
News July 25Recurly Integrates Accounting Platform To Streamline Subscription Commerce
Recurly, Inc., a subscription management platform, has integrated with cloud-based accounting platform Xero to streamline financial operations and provide customers with a complete view of recurring revenue and transactions.
News July 25How To Improve Retail Efficiency With Incentives
I was walking past a high-end British shoe shop when a pair of boots caught my eye. But disappointment struck when I got inside and found they didn’t have my…
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