Retail TouchPoints
AI Playbook: How PetSmart Used AI Decisioning to Drive a 22% Lift in Salon Bookings
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Retail TouchPoints Wins Best Media Resource At First VIP Awards
Retail TouchPoints (RTP) became the first recipient of a Vendors in Partnerships (VIP) Award during the inaugural ceremony at Gotham Hall in NYC on Jan. 10. RTP won Best Retail…
News January 14
#NRF2020 Day 2 Recap
AI and humans are more connected than ever. Alicia Esposito and Glenn Taylor discuss how one of the industry’s hot-button tech trends supports broader retail priorities, including customer engagement, community…
News January 14
Millennial Marketing Is Meaningless: Leveraging Intent Signals To Cut Through Arbitrary Age Groups
Millennials are a flighty, apathetic bunch of broke, disloyal shoppers. That’s why the group is an enigma for brand marketing efforts, right? Not quite, boomer! Millennials are a diverse group…
Executive Viewpoints January 14
NRF 2020: Macy’s, Rent The Runway, Cartier Lay Out The Benefits Of Diverse Leadership
“Our colleagues reflect our customers, and the customer today is expecting different things from our organizations." - Macy’s Chief Diversity Officer Shawn Outler
Features January 14
Starbucks CEO: Retail Tech Advances Should Support, Not Replace, The Human Connection
Kevin Johnson stresses the importance of human connection as a chief value proposition for Starbucks at NRF2020.
Features January 14
NRF 2020: Executives From Fast-Growing DTCs Reveal 4 Keys To Successful Disruption
Direct-to-consumer (DTC) disruptors such as Casper, Warby Parker and Glossier have disrupted the retail industry by bringing relatively ordinary products to market in new and exciting ways. Many legacy retailers…
Features January 14
Goldman Sachs Will Acquire Aptos
Aptos has received a strategic capital commitment from Goldman Sachs, in which funds affiliated with the investment bank’s Merchant Banking Division will acquire Aptos from its current private equity owner,…
News January 13
SHOWFIELDS And AREA15: Experiential Retail Creates Stronger Customer Connections
The future of brick-and-mortar retailing may look troubled, but physical stores still account for the majority of transactions. A new generation of companies, including SHOWFIELDS and AREA15, are working to…
Features January 13Lowe’s, Wayfair Expand Partnerships With Google Cloud
Lowe's and Wayfair are among the retailers using Google Cloud solutions to meet key business objectives.
News January 13
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