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The New Normal: CPG’s Return to the Customer
The rapid growth of ecommerce and proliferation of subscription services is changing the retail landscape for good. Deloitte…
Executive Viewpoints November 9
Welcome to Gifting 2020 and Beyond — It is Better to Give Than to Receive
Gifting, and more broadly the act of giving, has taken on a whole new meaning in recent months.…
Executive Viewpoints November 9
Rachel Zoe Rebrands Box of Style Subscription Program as CURATEUR, Expands Member Benefits
Fashion icon Rachel Zoe has taken her subscription offering, Box of Style by Rachel Zoe, and relaunched it…
Features November 9
‘Contextual Commerce’ and the Evolution of Advertising
Featuring: Laura & Hank Frecon, Source Digital Streaming services have disrupted traditional TV advertising as we know it.…
Podcast November 9
CVS Names Aetna Veteran as New President and CEO
CVS Health has named Karen Lynch as its next President and CEO, effective Feb. 1, 2021. Current President…
News November 6
Transparency: The ‘Secret’ to Successful Seasonal Marketing
With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal…
Executive Viewpoints November 6
How Schnuck Markets Harnessed Robots to Take Cleanliness to the Next Level
Since the start of the pandemic, cleanliness has become more important than ever. This is a particularly important…
Features November 6
The Need for Retail Customer Service on Social Media is Real
With the holiday shopping season starting even earlier this year, today’s retailers must have a sound customer service…
Executive Viewpoints November 6
Marks & Spencer Leverages 3D Computer-Aided Design to Improve Product Testing
Marks & Spencer has partnered with First Insight and Optitex to improve its ability to bring products to…
News November 5Top Stories
