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Beneath the Bid: Understanding the Full Depth of CPC Bid Strategy to Optimize Retail Media

It’s no secret that mastering retail media search advertising empowers brands to drive highly qualified traffic, optimize ad…

Executive Viewpoints October 15
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Gaining a Holiday Edge with Digital Revolving Credit

The world is certainly embracing digital transactions. Recent statistics show that 2.71 billion people have been shopping online…

Executive Viewpoints October 14
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The popular Wattpad web-novel “Through My Window” was turned into a movie for Netflix.

The Key to Connecting with Gen Z: Plug into Their Fandom

As social media and digital connectivity continue to shape consumer behavior, especially among younger generations, brands are increasingly…

Features October 14

How Community Involvement Influences Commerce

Featuring: Allen Warch, VP, Food & Fresh Merchandising, Dollar General | Jenny Maloney, Global-Americas Strategic Accounts Manager, Bayer…

Podcast October 14
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United Coffee House Rewind in Faridabad, India.

United Coffee House Rewind

The latest edition of Indian restaurant chain United Coffee House aims to bring this historic brand into the…

News October 11
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Walmart Invests in 74 Rooftop Solar Projects in Maryland and Illinois

Walmart will work with Solar Landscape to support 74 commercial rooftop solar projects that are expected to come…

News October 11
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Frito-Lay has opened a new Doritos After Dark restaurant at the Crypto.com Arena in Los Angeles.

Frito-Lay Thinks Out of the Bag with New Doritos Restaurant

CPG brands have been trying a lot of new things to connect directly with their consumers, including DTC…

News October 11
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7-Eleven Parent Plans Corporate Restructuring to Sharpen Focus on Convenience Business

Seven & i Holdings, parent company of 7-Eleven, plans to create a new holding company for its supermarkets,…

News October 11
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Save A Lot has launched its first-ever rewards program.

Save A Lot Launches First-Ever Rewards Program

Grocery chain Save A Lot has debuted its first-ever loyalty program — Save A Lot Rewards. Available via…

News October 11
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