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Conversion Testing And Shopping Psychology
If you want to increase sales of your product online, consider using tried and true tactics from brick…
Executive Viewpoints July 3SAP Launches Mobile Suite To Optimize In-Store Experience
The emergence of the in-store mobile shopper has been a startling challenge for retailers. Empowered with mobile technology…
News July 3MasterCard Partners With shopkick To Offer In-Store Shopping Incentives
MasterCard announced its partnership with shopkick, an instant shopping rewards program, to allow cardholders to earn valuable rewards…
News July 3Andrews Distributing Rolls-Out Mobile Solution To Increase Work Productivity
Andrews Distributing, a U.S. beer distributor serving retail accounts in 38 Texas counties, has implemented MobiControl, a Mobile…
News July 3How Brands Use Multi-Sensory Techniques To Pique Consumers’ Interest
As competition in the retail industry continues to soar, retailers are diving into savvy consumers’ five senses to…
News July 2TouchPoints TV: Brad Klaus, Extole
Brad Klaus, Extole Retailers are moving in droves to social sites to boost shopper engagement, and drive…
News July 2L’Oreal USA Quadruples User-Generated Content With Social Q&A
Today’s shoppers are turning to their peers across social networks to learn more about potential purchases. As a…
News June 29Intent to Buy Cartoon #7: Buying Guide
Past purchase data has its limitations – especially when it comes to new customers who don’t yet…
Executive Viewpoints June 29New Study Spotlights Growth Potential For Pinterest-Savvy Retailers
Today’s consumers are utilizing more interactive and visual channels to learn about brands, items and trends. Pinterest, for…
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