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Price War: Retail’s Latest Self-Destructive Addiction
Retail can have a promising future. But the strategies to get there have been decidedly weak. This has…
Executive Viewpoints June 13How To Influence The Price-Conscious Consumer
The U.S. has become a more conservative country in recent years, and not just in its politics. Consumers…
Executive Viewpoints June 13The Seamless Omnichannel Experience
“Imagine a world where…” This is a phrase I use often when thinking about ways to improve customer…
Executive Viewpoints June 13Retailers Vs. Brands: The Battle For Consumer Attention
Consumer expectations have reshaped the dynamic of how retailers and brands approach their partnerships. With fewer people shopping…
Features June 13Netsertive Offers MarketWise Solution For Localized Brand Marketing
MarketWise, an intelligence platform designed for brands to analyze local market data and trends, can help them decide…
News June 13Listrak Unveils Content Personalization Tool
Listrak has launched Content Personalization — the newest addition to its growing Personalization Suite — which is designed to…
News June 13Customized Video Ads Drive 561% Lift In User Brand Engagement
Customized video marketing can be a powerful component of brand marketing campaigns. Custom interactive video campaigns generate a…
News June 13Carrefour Names New CEO And Chairman
Alexandre Bompard will take on the roles of CEO and Chairman at French multinational retailer Carrefour. Bompard will…
News June 12Aldi Invests $3.4 Billion In U.S. Expansion, Heats Up Grocery Price Wars
Just three days before Lidl is scheduled to open its first 10 U.S. grocery stores, German rival Aldi…
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