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adam blair clv customer acquisition customer lifetime value customer retention editor's perspective sourcing journal summit

The Case For An Updated Focus On Customer Lifetime Value

Today’s marketers have lots of tools for measuring individuals’ Customer Lifetime Value (CLV). Companies like Adobe and Salesforce,…

Editor's Perspective October 26
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ShopRunner Acquires Spring To Bring 2,000+ Brands Into Mobile Shopping Experience

ShopRunner has acquired Spring, a mobile shopping destination designed to enable customers to shop directly from more than…

News October 26
Buy Box Experts hendrik laubscher souq

Souq Might Be One Of Amazon’s Best Acquisitions

By Hendrik Laubscher, Buy Box Experts There are few e-Commerce markets as exciting as the Middle East. The…

Executive Viewpoints October 26
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0aaaAnitha Rajagopalan HappiestMinds

Design Thinking For Retail Innovation

Having worked with the retail industry day in and day out, I have come to terms with the constant…

Executive Viewpoints October 26
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The Snuggle Bugz Baby Formula: Abundant Content Builds New Parents’ Confidence

There’s no shortage of advice for parents, particularly first-timers. In fact, it’s all too common for new moms…

Features October 26
sally beauty

Sally Beauty Launches Upgraded Loyalty Program Nationwide

After running pilots in Florida and Georgia since 2017, Sally Beauty has launched its revamped loyalty program nationwide.…

News October 25
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Neiman Marcus Seeks Debt Restructuring To Avoid Bankruptcy

Sears has taken a lot of negative press leading up to and ever since its bankruptcy, but the…

News October 25
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Retailers Help Employees Find Time And Motivation To Vote In The Midterms

Retailers are seeking to do their part to boost voter turnout as shoppers express greater interest in social…

News October 25
Customer Reviews online reviews uberall

Survey: 65% Of Shoppers Say Brands Should Respond To All Online Reviews

Consumer expectations for the online review process are on the rise, with more people now expecting brands to…

News October 25
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