Latest In: Executive Viewpoints

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The Retailer’s Toolkit For Content Marketing

As a part of the retail industry, you probably know there have been more discussions around the role…

Executive Viewpoints February 18
Compuware ecommerce

If You Build It, They Will Come, But Will They Buy?

Over the past 10 years, e-Commerce has been one of the fastest growing online segments. Today there are…

Executive Viewpoints February 17
Amplience commerce content management David Beckham e-commerce H&M t-commerce

T-Commerce: The Future Of Retail?

By Rory Dennis, GM North America, Amplience Did you catch the Super Bowl earlier this month? If you’re…

Executive Viewpoints February 17
VP TIBCO Jeanne Roue Taylorsmall

8 Key Steps: Proving Value And Gaining Buy-In For Loyalty Marketing Initiatives

Increasing revenue and profitability is every company’s goal and is very directly tied to the effectiveness and efficiency…

Executive Viewpoints February 17
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Brick-And-Mortar Retail: Death Or Resurrection By Technology?

By Michael Garel, CEO of eyeQ Evidence mounts that brick-and-mortar retail is in decline. Recent news from three of the…

Executive Viewpoints February 14
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Court The Customer As Your Valentine

By Chip Bell, Author and Service Consultant Long before the cupids, hearts and flowers associated today with Valentine’s…

Executive Viewpoints February 13
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Starbucks Can’t Take A Joke

By Kim Zimmermann, Managing Editor It is a well-established fact that Starbucks is relentless when it comes to…

Executive Viewpoints February 12
ATM Benefit Cosmetics Burrito Box food kiosks QSR quick-serve self-service Sprinkles Cupcakes

Are ATMs And Vending Machines The Future Of Self-Serve Retail?

We all are familiar with ATMs and vending machines. While ATMs are your source for quick cash, we…

Executive Viewpoints February 11
apple e-commerce iOS SeeWhy

The Apple Myth, And Why Size Matters For Mobile Conversions

At NRF’s Big Show 2014, I presented some new data that changes the way we think about smartphones…

Executive Viewpoints February 10
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