Latest In: Executive Viewpoints

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Is Apple Pay The Mobile Wallet We’ve Been Waiting For?

On September 9, during its annual event, Apple unveiled the new iteration of the iPhone, the Apple Watch…

Executive Viewpoints September 17
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Using Mobile Ads To Drive Customers To The Cash Register

The path to purchase has changed with the times. Many marketers still associate mobile ads with mobile commerce,…

Executive Viewpoints September 16
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Cleanliness Is Key For In-Store Shoppers

Sure, shopping online may have its perks, but sometimes there’s nothing like visiting a brick-and-mortar store.  While in…

Executive Viewpoints September 16
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Finding The Right Audience With Social Analysis

The World Cup dominated the news this summer, even in publications that don’t typically cover sporting events. Despite…

Executive Viewpoints September 15
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3 Ways To Fix Your (Shopping Cart) Abandonment Issues

By David Rekuc, Ripen eCommerce Last year e-Commerce owners lost an estimated $1.79 trillion dollars in abandoned shopping…

Executive Viewpoints September 15
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A Vote For Apple Pay: How It Will Impact Retail Loyalty Marketing

Apple made a big splash on September 9 announcing Apple Pay — finally enabling consumers to make purchases…

Executive Viewpoints September 12
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How To Use Technology To Provide A Better Customer Experience

By Scott Kreisberg, One Step Retail Solutions I’ve been in the retail industry for more than 20 years…

Executive Viewpoints September 12
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Fashion E-Commerce Is In Vogue!

Since we’re in the heart of Fashion Week, we thought it would be fun to outline the current…

Executive Viewpoints September 11
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Small To Mid-Size Businesses: The New Target For Hackers

Before the Target breach, which shook the data security industry to the core, many big companies didn’t see…

Executive Viewpoints September 10
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