Latest In: Executive Viewpoints

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Alex & Ani, Rent The Runway Share How They Customize The App Experience

Over the past few months, we’ve seen a lot of retailers invest heavily in content. Whether it’s high-quality…

Executive Viewpoints March 24
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Using Mobile To Address Unknown Needs

At #TheRealFD, FD Mobile Show at the Digital Sandbox in New York City, Ian Thiel of Optimizely indicated…

Executive Viewpoints March 24
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The New Rules Of Engagement: How Location-Based Technology Builds Customer Loyalty

Retailers increasingly recognize that to stay competitive and provide a new, more personalized shopping experience for customers, they…

Executive Viewpoints March 24
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Does Your E-Commerce Business Need A Mobile App?

By Satya Ganni, MartMobi If you are sitting at Starbucks, have a look around. You will probably see…

Executive Viewpoints March 23
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Not Just For Shoppers: How Mobile Helps Store Associates

Have you ever worked as a retail store associate? If so, how long did it take you to…

Executive Viewpoints March 23
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The Heart Of The Matter: Why Retailers Need Sentiment Analysis To Connect With Customers

By Dheepan Ramanan, Clarabridge Viktor Frankl, the Holocaust survivor and writer of Man’s Search For Meaning once remarked,…

Executive Viewpoints March 20
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New Businesses Make Headway On The Inc. 5000 List

Every year, Inc.com publishes its annual Inc. 5000 list of companies, which touts businesses that are the best-of-the-best,…

Executive Viewpoints March 18
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Want To Change How Shoppers See Your Brand? Put Their Needs First

By Alicia Fiorletta, Senior Editor  Many retail executives and experts point to Miracle On 34th Street as an example of…

Executive Viewpoints March 17
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Smart Investments In 2015

As retailers map out their spending strategy for the rest of 2015, a big question is: What have…

Executive Viewpoints March 16
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