Move Your Back-To-School Marketing Campaigns To The Head Of The Class
By Brett Bair, Monetate The back-to-school shopping season generates more than $70 billion in revenue for the retail…
Executive Viewpoints August 3
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Retailers Need To Target Millennials To Survive
By Rob Biederman, HourlyNerd American Millennials clearly aren’t afraid to pull out their wallets and stimulate the economy.…
Executive Viewpoints July 31Lyft Rewards Caffeine Addicts With New Starbucks Partnership
Lyft and Starbucks are collaborating on a new initiative that will reward loyal drivers and riders. Even better: the…
Executive Viewpoints July 29
Mastering The Data-Driven Customer Experience
Delivering superior customer service has been a focus for retailers since the dawn of modern shopping. We’ve all…
Executive Viewpoints July 28
6 Steps To Getting Started As An Amazon Seller
Becoming an Amazon seller comes with many factors to consider. Everything from how to sell, to what to…
Executive Viewpoints July 28Facing A Social Selling Revolution
By Alicia Fiorletta, Senior Editor For years, industry players considered “social selling” to comprise of simply adding a…
Executive Viewpoints July 28
Handle With Care
As retailers navigate the new era of shipping and packaging, consider your packaging and what it means for…
Executive Viewpoints July 28How To Use In-Store Beacons: 6 Best Practices
By David Bozin, Bindo Those who use mobile technology to market to consumers have a responsibility to do…
Executive Viewpoints July 27Retail Moneyball: Sales Strategies To Maximize Revenue
By Kevin Cundiff, Fortegra Whether a VP, store manager, or regional chief, your resources and time are limited.…
Executive Viewpoints July 24Top Stories
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