Preventing The Video #Fail Moment
By Hildur Smaradottir, Varnish Software These days, the central and often most effective tool in your marketing kit…
Executive Viewpoints December 19
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How Store-Based Retailers Can Compete With Amazon This Holiday Season
By Mark Steele, Tulip Retail There’s no denying the benefits of online shopping, whether it’s shopping from the…
Executive Viewpoints December 16Amazon Go: Pure Hype Or The Future Of Brick-And-Mortar?
Once again Amazon has shaken up the physical side of retail with the opening of its Amazon Go…
Executive Viewpoints December 143 Lessons From Rent The Runway’s New Futuristic Flagship
By Glenn Taylor, Senior Editor With its new flagship store location that opened in Manhattan on Dec. 6,…
Executive Viewpoints December 14
‘Tis The Season For Scams: How Blockchain Helps Prevent Brand Fraud
When consumers fire up their credit cards to buy hundreds of billions worth of holiday cheer online this…
Executive Viewpoints December 13
Omnichannel Game Of Thrones
If the customer is the Holy Grail to our Brand and Sales organization and Omnichannel is the new…
Executive Viewpoints December 13
Keep Brand Equity Consistent Through The New Last Mile
Remember when e-Commerce was seen as a platform that was really only useful for commodities like electronics and…
Executive Viewpoints December 13What Marketers Can Learn From A Hot Dog Vendor
By Geoff Galat, Clicktale Running a business used to be straightforward. If many people were passing by, looking…
Executive Viewpoints December 12Industry Events In 2017 That Will Define Our Industry’s Future
By Dan Hodges, Custom Curated Experiences For many people in the retail industry, the year 2016 was one…
Executive Viewpoints December 9Top Stories
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