The Next Generation of Shoppers Needs a Next-Generation Strategy
Your grandma shops online. Many baby boomers do. But for retailers, having an online strategy isn’t enough —…
Executive Viewpoints September 6
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If Amazon and Walmart Can Do It, So Can You
Retailing is about maximizing return on the cost of assets — primarily products and service. But one of…
Executive Viewpoints September 5
Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint
Operational efficiency in ecommerce has never been more important. Inflation has tightened margins and supply chain issues have…
Executive Viewpoints September 2
From Upheaval to Opportunity: 3 Ways DTC Brands Can Grow Their Customer Base
With the implementation of Apple’s iOS privacy changes, retailers and DTC brands in particular have swiftly revamped their…
Executive Viewpoints September 2
Old is the New New: How to Take Control of Retail Fundamentals Ahead of Peak Season
Heading into the 2022 peak season, everything old is new again. Nostalgia is en vogue across TV, movies,…
Executive Viewpoints September 1
How CPGs Can Use Location Data to Spur Growth
While recent market trends have led many consumers online, in-person retail remains the bedrock of the global economy.…
Executive Viewpoints August 31
Why Consumer Electronics E-tailers are Betting Big on Commerce Personalization
Consumer electronics is a rather crowded space with a swarm of brands trying to make their presence felt…
Executive Viewpoints August 30
The Future of Marketing has Businesses Returning to Print
In the last 20 years, we have seen massive shifts in marketing dollars from print advertising to digital.…
Executive Viewpoints August 29
How Privacy Issues in Mobile Apps Impact Retailers
The popular Canadian coffee chain Tim Hortons recently experienced negative publicity after multiple government agencies shed light on…
Executive Viewpoints August 29Top Stories
