Is Your Email Marketing Software The Right One? 5-Point Assessment Guide
According to a Litmus study, every $1 invested in email marketing yields a profit of $36 —which is…
Executive Viewpoints September 30
Latest In: Executive Viewpoints
Prevent Out-of-Stock Problems From Turning Into Allocation Problems
The current supply chain crisis isn’t expected to get any better until early 2023, at best, prolonging the…
Executive Viewpoints September 30
4 Steps Retailers Can Take to Market Themselves in a Recession
Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in…
Executive Viewpoints September 29
How Retailers can Overcome the Challenges Faced on the Path to Sustainability
There are signs of a disconnect between consumers and retailers when it comes to sustainability. A recent report…
Executive Viewpoints September 28
Why is Apple Jumping on the BNPL Train During Turbulent Times?
Since the beginning of the pandemic, interest in buy now, pay later (BNPL) services has grown rapidly. From…
Executive Viewpoints September 27
Live Selling: the Solution for Deepening Consumer Relationships in a Rapidly Evolving Retail Landscape
Brick-and-mortar retailers have historically built deep relationships with customers locally, on a one-to-one basis. Though they’ve seen success,…
Executive Viewpoints September 26
Retail Media Networks Need to Enable Full-Funnel Buying
The retail media business is booming, as retailers provide access to first-party audiences and empower advertisers to connect…
Executive Viewpoints September 26
Internal Warehouse vs. 3PL: How to Reach the Best Decision for Your Business
Keeping your warehouse operations in-house or outsourcing them to a third-party logistics (3PL) company? Each option has its…
Executive Viewpoints September 23
3 Examples of Email Personalization That Drive Passionate Customer Loyalty
Building and sustaining deep customer loyalty is a big task that very often comes down to the little…
Executive Viewpoints September 23Top Stories
