Brand Loyalty is Fading — Retailers Must Find New Ways to Deliver Value
What a difference a year makes: 12 months ago, Mirakl released the first edition of its consumer survey…
Executive Viewpoints March 13
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Ecommerce Fraud: What is it and how do we Prevent it?
A study conducted by PwC in 2022 showed that in the last two years, more than 50% of…
Executive Viewpoints March 13
Say Goodbye to Third-Party Cookies: Market Research is Here
Data is at the center of the success and overall growth of almost every company in every industry.…
Executive Viewpoints March 10
Social Commerce is Taking Off. Here’s How it Gets to the Next Level
Social commerce is the latest frontier for brands looking to spur sales and boost revenues. The segment, which…
Executive Viewpoints March 10
In the War on Climate Change, Many Companies are Picking the Wrong Battles
Concerns over climate change continue to mount, and there is an increasing demand for companies to decrease their…
Executive Viewpoints March 9
Four Ways Ecommerce Brands can Overcome the Overstock of Excess Inventory
After three years of supply chain logistics and shipping delays, retailers have too much inventory sitting on shelves,…
Executive Viewpoints March 8
5 Steps Toward Practical, Scalable, Sustainable Impacts in Retail Design
As savvy customers pull back the curtain on the carbon footprints of their go-to retailers, credibility in sustainable…
Executive Viewpoints March 8
What’s Next for Data Privacy Legislation in the U.S. in 2023?
Things rarely happen like you think they will. By mid-2022, many commenters’ privacy hopes were riding high. It…
Executive Viewpoints March 7
Does the Concept of the Sales Funnel Still Apply to Modern Retailers?
Looking around in 2023, we need to ask whether the concept of the funnel still applies in the…
Executive Viewpoints March 6Top Stories
