Zappos.com is launching Zappos VIP, an updated version of its Zappos Rewards loyalty program designed to gives customers access to improved perks using a simpler points system. Zappos VIP members will earn points at the same rate and value as Zappos Rewards members.
The retailer has removed tiers to create a program that allows all members to have access to perks including:
- Free Next Day Business Day Shipping: No minimum purchase will be required to qualify for deliveries on the next business day;
- Rapid Refunds on Returns;
- Double Points For Prime Members: Amazon Prime Members will earn two points per every $1 spent on Zappos.com; non-members earn one point per $1 spent;
- Additional Point-Earning Opportunities: Zappos VIP members can earn five points per day for logging in and 10 points for reviewing items they have bought; and
- Bonus Points on Select Brands available during special promotional periods.
Members of Zappos’ current loyalty programs are already enrolled in the updated program.
