Brooke Partelow, SteelHouse
Brooke Partelow, VP of Customer Success, SteelHouse, talks about a new eCommerce platform called ASquared, designed to increase average order value and conversion rates with rich media advertising. Partelow also said she was looking to learn about solutions related to attribution during the event. SteelHouse focuses on display ad retargeting combined with a personalization tool.