The Rise of the Retail Media Network and What it Means for Luxury Retail
Retail media networks are digital platforms that allow retailers to monetize their customer data by selling targeted advertising…
Executive Viewpoints February 24
Latest In: Social Media Marketing
Cartier Takes Consumers Back 100+ Years to Celebrate the History of the Tank Watch
To honor the debut of the fourth iteration of its Tank Watch, Cartier teamed up with Snap to…
News February 22
Don’t be Fooled, Meta isn’t Abandoning Social Commerce — and Here’s Why
Recent headlines about Meta’s Instagram and Facebook doing away with shopping features on their platforms might appear to…
Features February 21
Homedics CMO Reveals 6 Major Truths About Modern Marketing
Over the course of her expansive career in marketing, Kristen D’Arcy has worked for household names like American…
Features February 17
Super Bowl LVII Ads: Temu Debuts, Rakuten Time-Travels to the 1990s
With algorithms and AI now “deciding” what ads each person sees, and delivering them through an increasingly splintered…
Features February 14
How Benefit Cosmetics Turned a Product Launch into an Event (and a Major Marketing Win)
As any beauty loyalist will attest, there is nothing more gut-wrenching than a favorite product being discontinued. Beauty…
Features February 10
TikTok Rolls Out New Advertising Features Aimed at SMBs, Creators
TikTok has added several new features to its Promote advertising platform aimed at helping creators and small businesses…
News February 9
Saks Fifth Avenue Redesigns NYC Flagship’s Men’s Department, Expands Offerings
Saks Fifth Avenue has redesigned the seventh floor of its iconic New York City flagship store to house…
News January 27
To Experience the Future of Retail, You’ll Want to Go to the Store
Over the past three years, most of us have done a lot more shopping online, so it’s easy…
Executive Viewpoints January 25Top Stories
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