Sephora Rides High as Beauty Partner for WNBA’s Valkyries
Sephora has entered a multi-year partnership with the WNBA’s Golden State Valkyries, the league’s newest team, that include…
News April 10
Latest In: Social Commerce
Store Closures are Forcing Retailers to Thrive or Die: Here’s How Brands can Adapt
It’s been hard to miss this year’s headlines heralding a ‘retail reset,’ or predicting the end of physical…
Executive Viewpoints April 2
TikTok and the ‘Social Commerce’ Question
TikTok showed up in force at Shoptalk last week, and the company was on a mission, although not…
Features March 31
Best Buy Launches Automated Solution for Social Advertising Partners
Best Buy Ads, the retail media network operated by the electronics retailer, has unveiled a new solution for…
News March 27
Driving Impact with Creators: Inside Ogee’s Advertising Playbook
Ogee provides makeup and skincare products that are “safe for your skin, safe for the planet.” But while…
Features March 24
How to Build Brand Identity Through Recipe Development
A picture is worth a thousand words, right? In today’s fast-paced digital world this has never been truer.…
Executive Viewpoints March 21
Wonder Buys Media Company Tastemade for $90 Million
Wonder, which describes itself as a “new kind of food hall,” has purchased retail media company Tastemade for…
News March 13
Target Details Plans to Drive Over $15 Billion in Sales Growth by 2030
Target has ambitious plans to drive an additional $15 billion in sales growth by 2030. Key priorities include…
News March 5
Walmart’s Latest ‘Adaptive Retail’ Adventure: Immersive Gaming + Commerce
Last summer, Walmart executives coined a term to describe retail’s new era: “Adaptive Retail.” Simply put, Adaptive Retail…
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