Inside PUMA’s ‘Humble’ Approach to Metaverse Strategy
When it comes to world building in the metaverse, the creative opportunities are essentially limitless. That’s why, as…
Features July 14
Latest In: Social Commerce
Formula for Influencer Marketing Success: Give Creators Freedom — and Guardrails
Many brands are anxious to tap into the strong relationships that influencers have established with their followers, but…
Features July 7
3 Ways to Benefit from the Inevitable Social Commerce Boom
Although social commerce sales in the U.S. are currently a mere one-tenth the size of China’s market, it…
Features July 6
Wayfair Participates in Autonomous Trucking Pilot Along Dallas-Houston Corridor
Home furnishings retailer Wayfair will be part of a six-week autonomous delivery pilot this July and August along…
News July 1
Pinterest Names Google’s Bill Ready CEO, Underscoring Platform’s Commerce Ambitions
Pinterest Co-founder, CEO and President Ben Silbermann is stepping down after 12 years at the helm, and online…
News June 29
Exclusive: New ‘Reverse Influencer Marketplace’ Demonstrates Shifting Brand-Creator Dynamic
Influencer marketing platform Aspire has launched a new “reverse influencer marketplace” that puts creators in the driver’s seat,…
News June 23
Shopify Adds New Tools for Twitter, Google and iOS to Enhance Retailers’ Reach
Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are —…
News June 22
Retail in the Metaverse
The world has entered the next frontier of a commerce technological revolution. Move over real life; the metaverse is…
Executive Viewpoints June 20
How One Auto Dealer Revved Up Car Sales in an Unexpected Place – Pinterest
Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the…
Features June 17Top Stories
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