Latest In: Marketing

Etsy Michaels

Etsy Debuts Personalized, AI-Powered ‘Gift Mode’

For some people (including me!), gift-giving is as anxiety-inducing as speaking in public, but Etsy has a present…

News January 30
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Six Principles for Redefining Retail with Responsible AI

Generative AI (Gen AI) has brought about a seismic shift that’s reshaping customer interactions and business operations. As…

Executive Viewpoints January 30
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Planet Fitness has launched a media network to let advertisers reach its millions of gym members.

Planet Fitness Joins the Retail Media Game

Fitness center chain Planet Fitness is the latest company to jump on the media network bandwagon with the…

News January 29
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Stitch Fix and Spotify are teaming up to give shoppers a "style tune up."

Stitch Fix Teams up with Spotify to Give Shoppers a ‘Style Tune Up’

Stitch Fix has partnered with streaming music service Spotify to create an interactive experience that combine’s Spotify’s “sonic…

News January 26
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Accessible Luxury Doesn’t Need to Diminish Exclusivity

Luxury retailers build their reputations on exclusivity and historically have been resistant to participate in discounting and promotions…

Executive Viewpoints January 26
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Causation or Coincidence? The Need for Incrementality Measurement in Retail Media

Retail media has been all the rage for the last couple of years, and for good reason. For…

Executive Viewpoints January 23
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Kimberly-Clark products are used by one-third of the world's population.

From Huggies to Depends: How Kimberly-Clark Deepens Digital Offerings with Click-by-Click Analysis

Despite having been around for more than 150 years, Kimberly-Clark doesn’t have a whole lot of name recognition…

Features January 22
Andy Houstoun Crimtan geotargeting privacy

Dynamic Creative Optimization Decoded: A Masterclass for Retail Success

In the dynamic world of retail, businesses face the ongoing challenges of rising advertising costs alongside a swiftly…

Executive Viewpoints January 22
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The Reality of AI in Retail: Executives Break Down Opportunities, Challenges at NRF

The rumor that every NRF speaker was contractually obligated to mention artificial intelligence (AI) at least once per…

Features January 18
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