To Earn Engagement, Retailers Must Tap into Customers’ Emotions
If it’s true that we live in an attention economy (wait just a sec, I’m getting an email/text/Slack/LinkedIn…
Features March 7
Latest In: Marketing
Three Regional Grocers Tap Instacart to Power Ecommerce Sites
Canseco’s Market, Harps Foods and Price Chopper have joined the 600+ retail banners using Instacart Storefront to support…
News March 6
Bringing Retail Media to Main Street and Beyond: 6 Building Blocks for Success
In the last few years, point of purchase has emerged as a sweet spot for effective marketing. These…
Executive Viewpoints March 5
True Religion: Cultivating Brand Love from the ‘Intersection of Culture, Commerce and Fashion’
Every brand is fighting to win and keep customer loyalty, and True Religion is no different. The brand could easily…
Features March 5
Best Buy CEO Promises Enhanced Personalization, Physical Store Upgrades in FY2025
Best Buy will leverage its membership-based loyalty program to sharpen personalization efforts for its 2025 fiscal year, which…
News March 1
How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS
Retargeting existing customers to boost conversions has always been a strong tactic for retailers, and it’s likely to…
Features March 1
CVS Media Exchange Joins Pinterest’s Clean Room Initiative
CVS Media Exchange (CMX), the retail media network designed to help brands reach and serve CVS Pharmacy shoppers,…
News February 29
Using Prebuilt Data Models? You Should Be
In 1978, LEGO introduced a brand new line of construction sets branded LEGO Space. The sets in the…
Executive Viewpoints February 28
5 Ways Retailtainment is Reshaping OOH Advertising
Out-of-home (OOH) advertising has played an integral role in the media mix for decades due to its influence…
Features February 28Top Stories
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