Data from Statista shows that the average tenure of chief marketing officers (CMOs) at the leading 100 advertisers…
Executive Viewpoints March 29
Since launching its retail media network, RedMedia, in September 2023, Hy-Vee has been focused on building out its…
News March 28
Pacsun is partnering with hip-hop artist Slick Rick to celebrate the one-year anniversary of its Los Angeles Tycoon…
News March 28
British retailer Marks & Spencer (M&S) is on the hunt for a new fashion designer, and the search…
News March 27
2024 introduces distinct challenges for retail brands navigating data privacy amidst Google’s removal of cookies. Though cookie depreciation…
Executive Viewpoints March 26
NBCUniversal has unveiled a series of new capabilities aimed at “bringing television advertising into the performance marketing future”…
News March 25
Performance marketers need a new channel to drive scalable performance. Search and social alone are not as reliable…
News March 22
In the ever-evolving landscape of ecommerce, retailers face the ongoing challenge of adapting their cloud infrastructure to meet…
Executive Viewpoints March 21
Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies…
Executive Viewpoints March 20
