Latest In: Marketing

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Dollar General has tapped Criteo to beef up its retail media offerings.

Dollar General Beefs Up Retail Media Offering with Criteo Integration

Dollar General has teamed up with Criteo to enhance its retail media offerings with onsite sponsored ads as…

News May 31
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PayPal is launching an advertising media network.

PayPal Lays Out Plans for New Commerce-Based Advertising Business

PayPal is entering the media business with plans for a new advertising platform that will draw on its…

News May 30
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The End of a Transaction is Just the Beginning: Fostering Engagement, Loyalty and Return Visits at Checkout

To compete today, retailers must develop new and innovative ways to engage their customers and generate more loyalty.…

Executive Viewpoints May 30
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Schnucks Joins Digital Network for Delivering Personalized Promotions

Schnuck Markets has joined the Ibotta Performance Network (IPN), a digital network that delivers coordinated promotions across retailer…

News May 29
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Buy it Like Beckham: Soccer Superstar Named AliExpress Global Ambassador

Alibaba Group’s international marketplace AliExpress has tapped sports and lifestyle icon David Beckham to be its new global…

News May 28
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New image animation tool in Google Product Studio.

Gen AI: Google’s Not-so-Secret Weapon in the Battle for Search Engine Dominance

Last week Google announced a sweeping slate of product updates across its search, shopping and marketing interfaces at…

Features May 28
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The Top Five Challenges Hindering Retail Media Growth

The incredible success of retail media means it is here to stay and will continue to radically reshape…

Executive Viewpoints May 28
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Instacart Curates Shoppable Cart Inspired by ‘The Valley’ TV Show

Instacart is enhancing its partnership with Peacock with the launch of a custom, curated cart experience based on…

News May 23
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L'Oreal Feria AR try-on on Snapchat, available at Walmart.

L’Oreal Taps Snapchat for AR Hair Color Try-on in Walmart Stores

L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors…

News May 23
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