Latest In: Marketing

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Mad Science Enhances Brick-And-Mortar Visibility With Location-Based App

Retailers — particularly small businesses with limited marketing budgets — are always on the lookout for new ways…

News September 1
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Want To Engage New E-Commerce Subscribers? Deliver Emails From 8 To 11 AM

When it comes to interacting with the consumer as an e-Commerce business, timeliness matters. While 62% of online…

News August 23
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34% Rise In Ad Blocking Forces Retailers To Seek Marketing Alternatives

Retail brands need to step up their search for additional ways to reach consumers online, as there is…

News July 7
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Use Influencer Marketing To Connect Your Brand With Shoppers

Is there a marketing tactic that generates more sales than traditional paid advertising? Yes! Influencer marketing may be…

News January 22
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Melissa & Doug, Moleskine Stand Out Among Retailers Combining Content And Commerce

As consumers browse online, they are inundated with retail brand information at nearly every point of their user…

News December 21
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Black Friday Emails, Facebook Posts Most Effective Early In The Week

As retailers designate more of their holiday marketing spend toward the email and social media channels, they must…

News November 13
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58% Of U.S. Consumers Prefer Email Over Other Marketing Touch Points

To successfully engage with today’s empowered omnichannel consumer, retailers need to develop marketing strategies that span across channels…

News September 22
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80% Of Shoppers Are Swayed By Personalized Email Campaigns

The majority (80%) of Americans who read promotional emails find it helpful when retailers feature recommended products based…

News March 17
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Adobe Summit: The Convergence Of Brick-And-Mortar And Digital Takes Center Stage

More than 6,000 marketers congregated in Salt Lake City, Utah, for the 2015 Adobe Summit to learn how…

News March 16
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