Mobovida Boosts Revenue-Per-Email-Send 33% With Personalized Messaging
Mobovida, an online retailer of mobile accessories and handbags, is meeting the challenge of selling highly commoditized products…
News December 28
Latest In: Marketing
57% Of Marketers Don’t See Value In VR
Virtual reality (VR) and augmented reality (AR) have generated plenty of attention in retail in recent years, but…
News September 12
Retailers Fail To Capture Consumer Eyeballs Via YouTube Ads
The retail industry has some catching up to do if it wants to engage its audience via YouTube…
News August 15
Customized Video Ads Drive 561% Lift In User Brand Engagement
Customized video marketing can be a powerful component of brand marketing campaigns. Custom interactive video campaigns generate a…
News June 13
88% Of Marketers Say Personalization Boosts Business Results
[Image source: ScienceSoft] Retailers, analysts and consumers alike consistently tout personalization as necessary to shaping the customer experience,…
News May 16
POS Subscribers Provide 32% Higher Open Rates
Retail marketers need to take action to improve the quality of data they obtain at the POS, as…
News September 26
Mad Science Enhances Brick-And-Mortar Visibility With Location-Based App
Retailers — particularly small businesses with limited marketing budgets — are always on the lookout for new ways…
News September 1
Want To Engage New E-Commerce Subscribers? Deliver Emails From 8 To 11 AM
When it comes to interacting with the consumer as an e-Commerce business, timeliness matters. While 62% of online…
News August 23
34% Rise In Ad Blocking Forces Retailers To Seek Marketing Alternatives
Retail brands need to step up their search for additional ways to reach consumers online, as there is…
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