Transparency: The ‘Secret’ to Successful Seasonal Marketing
With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal…
Executive Viewpoints November 6
Latest In: Marketing
Channable Assists Retailers with Product Management Across Platforms
Feed management platform Channable can help retailers manage their product listings and orders across thousands of online marketplaces,…
News November 5
How Smaller Assortments, Lower Inventory Levels Can Maximize Post-COVID Success
Retailers, particularly those in the apparel, footwear and soft goods verticals, have an opportunity to turn the lemons…
Features November 3
RIC20 Recap: Speakers Provide Answers to Five Pressing Questions
Everyone in retail has Big Questions: What will this holiday season be like? Will the coronavirus surge in…
Features October 20
Prime Day 2020: How Elections, Holidays and Big Box Competitors Shaped This Year’s Results
A one-of-a-kind year has led to a one-of-a-kind Prime Day, as economic and political pressures created a new…
Features October 16
Fabletics Exec Reveals Key Strategies Behind 150% YoY Pinterest Growth
Advertising on Pinterest has provided a dramatic success story for Fabletics, including 150% year-over-year growth in 2019, but…
Features October 14
Orbitvu Fashion Studio Enables Consistent Workflows for Creating Product Imagery
Orbitvu Fashion Studio offers an integrated photography studio solution that can create high-quality still and video content for…
News October 8
Advertising for Black Friday Will Look Different This Year: What Advertisers Need to Know
With COVID-19 forcing businesses to reinvent operations to meet changing consumer behaviors, companies have had to quickly evolve…
Executive Viewpoints October 7
Retail Re-Brand: Lessons Learned from the Front Lines of an Acquisition
Pier 1 Imports, Barney’s New York, Forever 21…the list of retailers filing for bankruptcy seems to be growing…
Executive Viewpoints October 2Top Stories
