How to Prepare your Online Store for Google’s Core Web Vitals
Editor’s note: Google announced that the Core Web Vitals update will be pushed back to mid-June, with the…
Executive Viewpoints April 13
Latest In: Marketing
Bed Bath & Beyond Kicks Off Home-Focused Omnichannel Branding Campaign
Bed Bath & Beyond has launched the “Home, Happier” omnichannel brand campaign, designed to inspire shoppers to celebrate…
News April 12
Verizon Media, Catalina Partner to Deliver User-Level Marketing Insights
Verizon Media has entered a partnership with Catalina that will integrate Verizon Media’s first-party data with Catalina’s sales…
News April 8
The Benefits Of A Referral Program
Having a referral program is one of the most effective ways to get more customers down the sales…
Executive Viewpoints April 8
MandM Direct Drives 2.4% Revenue Increase with Personalized Real-Time Recommendations
Online discount apparel retailer MandM Direct, which had previously relied on standard rules-based recommendations to guide website visitors…
Features April 7
Kroger Looks to Build on 2020 Growth by Accelerating Digital, ‘Leading with Fresh’
Kroger outlined plans to deliver total shareholder returns of 8% to 10% in 2021 at its virtual Investor…
News April 2
Mytheresa Personalization Push Drives Uptick in Conversions, Engagement
Luxury online fashion retailer Mytheresa has improved add-to-cart and conversion rates as well as reduced mobile bounce rates…
News March 29
Tommy Hilfiger Names New Global Chief Marketing Officer
Tommy Hilfiger has appointed Alegra O’Hare as Chief Marketing Officer of Tommy Hilfiger Global, effective April 12, 2021.…
News March 26
‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers
A new era of advertising is taking shape. Driven by growing consumer concern over how their personal data…
Features March 25Top Stories
