Latest In: Marketing

Building a Retail Media Network From Scratch: How Retailers Can Maximize the Value of Untapped Data

For 20-odd years, third-party cookies have reigned supreme in the advertising world as digital ads rocketed to a…

Brands Pop into the Surreal as 3D Billboards Surge

Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user…

The Face-Off Between Amazon and ‘Alternative Marketplaces’ is Shaping the Next Era of Ecommerce

Editor’s Note: As 2023 comes to an end, we are highlighting some of our most-read content of the…

From Product Descriptions to SEO: How Retailers are Putting Generative AI to Use

[Editor’s note: This is the third article in our series on AI in retail. Be sure to check…

ASOS Adopts Retail Media Solution to Power Ads Across Multiple Touch Points

Online fashion retailer ASOS has named Criteo as its exclusive partner for endemic brands’ advertising across its app…

David’s Bridal Creates Eye-Opening Digital Lookbook

David’s Bridal has created The Wink, a collection of seasonal product guides curated by the retailer’s in-house team…

Sephora, TikTok Partner to Guide Diverse Beauty Brands in Successful Content Creation

Sephora, TikTok and the Digitas agency have launched a guide to the world of creator content for founder-led…

#RICE23 Chair Announcement: Cathy Hackl Added As Metaverse And Next-Gen Fashion & Retail Chair

Social Commerce is Taking Off. Here’s How it Gets to the Next Level

Social commerce is the latest frontier for brands looking to spur sales and boost revenues. The segment, which…