Lowe’s Aligns Pro Loyalty Program with Consumer Offering
Lowe’s has updated its MVPs Pro Rewards and Partnership Program, renaming it MyLowe’s Pro Rewards. Originally launched in…
News February 18
Latest In: Loyalty
Four Ways to Turn Transactions into Customer Relationships that Last
As we emerge from the upheaval of the past year, brands face a daunting challenge: forging meaningful connections…
Executive Viewpoints February 7
The Cost of Pricing Perception: It’s Not Cheap! Why Retailers Can’t Afford to Ignore Customer Price Dissatisfaction
As the retail landscape becomes increasingly competitive, ensuring that pricing feels fair and transparent has never been more…
Executive Viewpoints February 5
Ollie’s Bargain Outlet Adds CEO Title for Van Der Valk
As part of a planned succession, Ollie’s Bargain Outlet Holdings President Eric van der Valk has added CEO…
News February 3
How Lululemon’s CEO Plans to Double the Business Despite Mounting Competition
Since taking the helm at Lululemon in 2018, Calvin McDonald has overseen a period of massive growth. The…
Features February 3
Sink or Swim: How Digital Transformation will Determine Company Success (or Failure) in 2025
As we move into 2025 and reflect on the learnings of the 2024 holiday season, customer loyalty –…
Executive Viewpoints January 30
Pet Supplies Plus Adds Grubhub Delivery Option
In a deal designed to make animals (and their humans) purr with satisfaction, Pet Supplies Plus and its…
News January 28
Why Emotion is the Most Important Customer Experience Metric
Experiences are, at their core, emotional for customers. Whether it’s the frustration of being stuck in a middle…
Executive Viewpoints January 21
Tracee Ellis Ross on Innovation, Team Building and Why ‘Challenge’ Marketing is Broken
Actress Tracee Ellis Ross started building her vision for Pattern Beauty while starring on the sitcom Girlfriends, but…
Features January 15Top Stories
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