Today, brands are continuously seeking innovative strategies to effectively reach and engage their target audiences, and commerce media…
Executive Viewpoints December 30
Retailers have to start understanding Gen Z. They’re in their late teens to mid-20s and have far more…
Executive Viewpoints December 27
During the pandemic, ecommerce returns majorly impacted retailers’ profit margins. As customers return to in-store shopping, retailers are…
Executive Viewpoints December 25
In its broadest and most straightforward definition, a digital twin is “a virtual replica of a physical object,…
Features December 23
Brands and retailers are investing more in cultivating community — not just online, but through immersive IRL experiences.…
Features December 20
[Update as of Dec. 19, 2024] Beginning at 6 a.m. ET, the Teamsters Union began strikes at seven…
News December 19
Victoria’s Secret has teamed up with Global-e to enhance its international ecommerce experience, namely in Canada and leading European…
News December 18
While many retailers are updating their tech these days, few are 200 years old like Clarks. But a…
Features December 18
Bell Media, one of Canada’s top media and entertainment companies, is bringing curated, shoppable TV experiences to two…
News December 18
