Latest In: Digital Commerce

Agency Squid Brent Marmo catalyst Statista

The Average CMO Tenure is at its Lowest Level in More Than a Decade: What Should Retail and CPG Brands Know?

Data from Statista shows that the average tenure of chief marketing officers (CMOs) at the leading 100 advertisers…

Executive Viewpoints March 29
Hy-Vee has hired Jessica Hendrix as the new EVP and Chief Marketing Officer (CMO). She will also will act as President of RedMedia. 

Hy-Vee Taps Agency Alum as New CMO, Sets Sights on Retail Media Growth

Since launching its retail media network, RedMedia, in September 2023, Hy-Vee has been focused on building out its…

News March 28
Digital Commerce gaming PacSun Roblox Slick Rick experience
Pacsun is partnering with hip-hop artist Slick Rick to celebrate the one-year anniversary of its Los Angeles Tycoon experience on Roblox.

Pacsun Celebrates One-Year on Roblox with New Slick Rick Collab

Pacsun is partnering with hip-hop artist Slick Rick to celebrate the one-year anniversary of its Los Angeles Tycoon…

News March 28
Google image generation virtual try-on zero-party data

Google Personalizes Shopping Experience Using Customer’s Ratings and Brand Preferences

Google has begun using the zero-party data of customers’ thumbs-up/thumbs-down style ratings and brand preferences to better personalize…

News March 27
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Instacart is making its fulfillment tech available to third-party content platforms.

NY Times, WeightWatchers, GE Among First to Embed Instacart Fulfillment Tech via New API

Instacart has launched the Instacart Developer Platform (IDP), a publicly available API program that will enable third-party companies…

News March 27
Americas Act Circular commerce fast fashion Featured online resale resale Retail ThinkTank (2024) Retail ThinkTank: Business Agility & Innovation (2024) Retail ThinkTank: Featured in Business Agility & Innovation (2024) secondhand goods thredup ThredUP Resale Report thredup resale-as-a-service used goods
The annual ThredUp resale report show shows the continued growth of secondhand products.

Secondhand Grew 15X Faster than New Apparel Sales in 2023, but ThredUp CEO Still Sees Ample ‘White Space’

A few years ago, buying resale online was still something that had to be sold to consumers. But…

Features March 27
Associated Wholesale Grocers Caper Carts ecommerce tech independent grocers instacart online delivery same-day delivery smart shopping carts
Instacart has teamed up with Associated Wholesale Grocers.

Associated Wholesale Grocers Streamlines Member Access to Instacart Delivery and Smart Carts

Cooperative food wholesaler Associated Wholesale Grocers (AWG), which serves independently owned supermarkets, has expanded its partnership with Instacart…

News March 26
comcast connected TV NBCU NBCU Must Shop TV NBCUniversal NBCUniversal Checkout performance marketing shoppable ads shoppable TV Summer Olympics 2024 The Trade Desk third-party marketplace TV commerce
Mockup of the water-based Olympics Opening Ceremony set to take place on the Seine River July 26.

NBCU Unveils New TV Commerce Capabilities Ahead of Summer Olympics

NBCUniversal has unveiled a series of new capabilities aimed at “bringing television advertising into the performance marketing future”…

News March 25
doordash instacart Lowe's OneRail shipt

Lowe’s Adds Shipt to Same-Day Delivery Options

Lowe’s has added Shipt to its roster of same-day delivery options, joining DoorDash and Instacart. In July 2023,…

News March 25
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