Ecommerce Companies Should Care that the FTC is Targeting False AI Claims
In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be…
Executive Viewpoints June 7
Latest In: AI & Machine Learning
WSJ: Amazon Deploys AI to Detect Damaged Goods in Fulfillment Centers
Amazon is rolling out new AI-powered technology across its warehouses to detect damaged goods in a bid to…
News June 5
Best Practices to Level Up Your SMS Marketing Strategy
2022: the year of SMS marketing. With cookies continuing to diminish, brands understood the need to gather more…
Executive Viewpoints June 2
Walmart Switches to Recyclable Paper Bag Mailers and Right-Sized Packaging
Walmart’s latest sustainability initiatives combine changes to its fulfillment processes as well as customer-facing options for reducing waste,…
News June 1
The ABCs of a Successful Back-to-School Shopping Season
The back-to-school (BTS) season, which had traditionally been confined to August and early September, has been expanding as…
Features May 30
Google Debuts New Tools to Help Brands Harness the Power of Generative AI
Google unveiled a series of new tools for merchants and advertisers at its annual Google Marketing Live event…
News May 23
Staples Joins the AI Conversation with New ‘Business is Human’ Campaign
Staples has launched a new marketing campaign with the theme of “Business is Human,” highlighting the company’s belief…
News May 19
Creating Accountability for Costly Returns, One Executive at a Time
Any good business leader knows that ownership is important for productivity. When a department has a clear hierarchy…
Executive Viewpoints May 15
Hey Alexa, How Can Marketers Personalize Content for You?
By the end of this year, more than 200 million smart speakers are expected to be sold globally,…
Executive Viewpoints May 15Top Stories
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