Latest In: virtual try-on

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Reimagining Retail: Where Online Meets the High Street

Embracing the Evolution In an era when digital convenience often reigns supreme, physical stores face the challenge of…

Executive Viewpoints September 4
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New image animation tool in Google Product Studio.

Gen AI: Google’s Not-so-Secret Weapon in the Battle for Search Engine Dominance

Last week Google announced a sweeping slate of product updates across its search, shopping and marketing interfaces at…

Features May 28
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Eyebuydirect Establishes First Physical Location in California’s Orange County

Eyebuydirect has made its first foray into physical-world retailing with a 140-square-foot kiosk featuring a pared-down assortment of…

News April 18
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Google Personalizes Shopping Experience Using Customer’s Ratings and Brand Preferences

Google has begun using the zero-party data of customers’ thumbs-up/thumbs-down style ratings and brand preferences to better personalize…

News March 27
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Walmart has introduced a new subscription service.

Walmart Adds Subscription Service for Everyday Essentials

Walmart is continuing its encroachment onto Amazon’s turf with the addition of a new subscription service for repeat…

News September 21
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Dufry is bringing virtual makeup try-on to its airport locations.

Travel Retailer Dufry Aims to Help On-the-Go Customers with AR Try-On

Dufry has teamed up with AR tech solution Perfect Corp. to offer in-store and web-based virtual makeup try-on…

News July 17
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Amazon's latest partnership will help sellers create 3D and AR content.

Amazon Teams up with Hexa to Help Sellers Create 3D, AR Content

Amazon has inked a deal to give its sellers access to the 3D visualization platform Hexa, which will…

News June 7
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L'Oreal's North American president shares the beauty trends that will shape 2023.

L’Oréal Exec: Retailers Need to Create ‘Beauty Destinations’

There was a time not too long ago (during those horrible pandemic years we’re all trying to forget)…

Features December 6
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Hugo Boss has rolled out virtual fitting rooms using AR tech.

Hugo Boss Debuts Virtual Fitting Room Tech in 3 European Markets

Luxury fashion house Hugo Boss has rolled out digital dressing room technology from Reactive Reality across its websites…

News July 29
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