Latest In: virtual try-on

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How Google Is Redefining the Shopping Journey

Listen Now: How Google Is Redefining the Shopping Journey 

Google is not a retailer or even a marketplace, but it has played a central role in online…

Features November 26
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Google's new virtual try-on-me, not available for footwear.

As ChatGPT Focuses on Checkout, Google Hones its Shopping Experience

As consumers increasingly begin their shopping journeys with conversational AI tools like Google’s Gemini, ChatGPT and Perplexity, there’s…

Features October 16
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Meta's new Business AI white label agent helps brands answer customer questions and close the sale.

Meta Debuts Customizable AI Agent to Help Brands Close the Sale

In its ongoing effort to leverage AI to drive ad performance across Facebook, Instagram and its messaging platforms,…

News October 2
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The Warby Parker Advisor virtual try-on tool debuted in May.

Warby Parker Sunsets the Offering that Made its Name — Home Try-On

When Warby Parker first debuted in 2010, the DTC brand upended the eyewear market with its home try-on…

News August 8
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Google's Lilian Rincon outlines new AI advances in shopping at the I/O conference for developers.

Google Brings Advanced AI Capabilities to Search, Including Virtual Try-On, Agentic Checkout

Shopping is one of the primary tasks for which people use Google; in fact, people shop across Google…

News May 21
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Beyoncé at the launch of her hair care line Cécred at Ulta.

Ulta Saddles up with Beyoncé for Beauty Looks, Experiences Inspired by the Cowboy Carter Tour

Concert season is in full swing and Ulta Beauty is getting in on the action as the official…

News April 25
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Google Adds New Vision Match, Try-On Capabilities to Shopping Experience

By tapping into its Shopping Graph, Google’s dataset of 45+ billion listings of products for sale across the…

News March 5
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Returns are unavoidable, here are tips to minimize the costs.

How Authentic Reviews, Transparency can Help Alleviate the Headache of Returns

There’s a famous quote, usually attributed to Benjamin Franklin, to the effect that there is nothing certain in…

Features January 24
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How QR Codes Modernize Holiday Shopping Experiences

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on…

Executive Viewpoints November 12
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