Latest In: Under Armour

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Apparel Brand Bylt Plans 7 New Stores, Wholesale Partnership with Bloomingdale’s

Apparel brand Bylt plans to expand in multiple directions this year, adding seven brick-and-mortar stores while launching wholesale…

News April 20
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Dick’s and Under Armour Team up to Build Youth Sports Experiences

Dick’s Sporting Goods and Under Armour are partnering with youth sports experience company Unrivaled Sports to collaborate on…

News April 10
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Gildan Buys Hanes for $2.2 Billion to Create Global Basic Apparel Powerhouse

Gildan Activewear has entered into a definitive agreement to pay $2.2 billion for HanesBrands in a deal that…

News August 14
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Simon Opens First Premium Outlets Mall in Indonesia

Simon has opened the Jakarta Premium Outlets mall in a suburb of Indonesia’s capital Jakarta, the company’s first…

News March 28
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From Supply Chains to Fitting Rooms, RFID Demonstrates its Retail Versatility

RFID technology is far from new; in fact, it’s already been through not one but multiple hype cycles,…

Features October 10
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UPDATE: With Dismal Q1 2025 Results, Under Armour Makes Brand Leadership Shakeup

[Update as of Aug. 9, 2024] The day after Under Armour announced a brand leadership change, it shared…

News August 9
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Under Armour has turned the fitting room experience into a data-gathering competitive advantage, thanks to Crave Retail technology.

How Under Armour Turned Fitting Rooms into CX and Data-Gathering Differentiators

Riddled with design flaws and service gaps, the fitting room has been a longtime necessary-but-evil curse plaguing the…

Features June 26
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Under Armour Settles Accounting Practices Suit for $434 Million

Under Armour will pay $434 million to members of a class action lawsuit who bought the company’s stock…

News June 24
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Under Armour has launched a restructuring to combat continuing declines in its business.

Under Armour Launches Restructuring Plan as Declines Continue

Under Armour announced plans for a restructuring following disappointing results in its fourth quarter and fiscal year 2024…

News May 17
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