Instacart Tightens TikTok Retail Media Integration
A new Instacart integration with TikTok will enable select CPG advertisers to tap into the grocery services platform’s…
News October 8
Latest In: TikTok Shop
Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers
How the time flies — today TikTok Shop celebrates two years since its formal U.S. launch, and for…
Features September 12
Pacsun Kicks Off College Football Tailgate Tour
Pacsun pop-up shops will be showing up on college football game days this fall following an initial installation…
News September 4
Pacsun to Host Week-Long TikTok Shop Event with 24-Hour Livestream from LA
Pacsun will host a week-long Super Brand Day shopping event on TikTok Shop from July 24-30, featuring the…
News July 23
Listen Now: From Red Carpet to Cart — Crafting Digital Experiences That Convert
Makeup artist Patrick Ta is a master of beauty, but mastering retail requires a whole different set of…
Features July 16
TikTok Highlights its Growing Ecommerce Power as Trump Delays Ban, Again
President Trump has once again pushed out the deadline of a Congressional order requiring that TikTok be sold…
News June 20
How Marketing Data Unlocks TikTok’s Power at Both Ends of the Funnel
Uncertainty about the ultimate fate of TikTok has been somewhat lost among the clouds surrounding other “T” things…
Features June 3
UPDATE: QVC Shift Toward Social Media Didn’t Stop the Bleeding in Q1
[Update as of May 9, 2025] QVC’s efforts to reframe its image for the digital era have yet…
News May 9
QVC ‘Age of Possibility’ Campaign Returns with 8-Hour TikTok Event
Following its recent debut of a 24/7 live social shopping experience on TikTok Shop, QVC is doubling down…
News May 6Top Stories
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