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The New Four P’s Of Marketing

By Darren Nicol, SundaySky The evolution of the ad-tech landscape has redefined what marketers need to do in…

Executive Viewpoints August 4
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Last-Minute Changes Could Impact 2012 Holiday Retail Success

While most retailers should have their holiday strategies in place and ready to kick off at a moment’s…

Features October 31
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Leading Retailers Implement Innovative Loyalty Strategies

This is Part 2 of Retail TouchPoints’ three-part Customer Loyalty Report. This feature spotlights the rise of the…

News July 24
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SundaySky’s SmartVideos Enable Product Video Content Targeting Online Shoppers

Today’s digitally-savvy consumers are empowered to product search via a plethora of devices, applications and word-of-mouth technologies. With…

News April 17
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Zappos.com Utilizes Product Videos And SEO To Spike Consumer Loyalty And Interest

Video is growing in popularity as a means for retailers to engage consumers and reignite the shopping experience.…

News June 2
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Study Reveals Majority of Retailers Are Under-Utilizing Online Video

As many as 40% of the top retail web sites have no significant video presence, according to a…

News February 28
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