Latest In: showrooming

Best Buy Integrates With ShopSavvy Wallet To Better Connect With Mobile Shoppers

More consumers are tapping into smartphones to compare prices in brick-and-mortar store aisles. In fact, research completed via…

Maybe It’s Time To Embrace Showrooming By Debbie Hauss, Editor-in-Chief The term “showrooming” carries with it a very…

Showrooming: Scourge Or Inspiration

Retailers globally are terrified of being turned into “showrooms” for their online competitors. And their fear is real. …

Retailers Get Feedback, Drive Multichannel Sales With Mobile “Social Merchandising” Game

 Frequent consumer feedback about style and taste is invaluable to retailers striving to gauge customer preference and product…

Bringing Shoppers Back From The Brink By Blunting Mobile’s Showrooming Effect

It may not provoke the same fear that the Jaws theme induces, but for marketers and retailers, a…

New Deloitte Study: Smartphones To Influence $689 Billion Of In-Store Sales By 2016

As smartphone sales proliferate, largely due to their increased availability and affordability, consumers are utilizing mobile phones more…

MasterCard Partners With shopkick To Offer In-Store Shopping Incentives

MasterCard announced its partnership with shopkick, an instant shopping rewards program, to allow cardholders to earn valuable rewards…