Latest In: shopper engagement

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Kirkland’s ‘Pinning Parlor’ Drives Customer Engagement, Community Sharing

The latest social network craze, Pinterest, appeals to many retailers as a new customer engagement and community sharing…

News May 11
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Euclid Launches Analytics Tool To Optimize In-Store Performance

Today’s online shopping capabilities have put brick-and-mortar retailing at a disadvantage. eTailers are empowered to present a variety…

News May 7
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Maurices Implements Location-Based Services App from AT&T, Digby

Maurices has unveiled a branded mobile app to enhance its customers’ in-store shopping experience. When shoppers enter one Maurices’…

News May 7
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Will Shoppers Share More Info For A Better Shopping Experience? [Infographic]

A growing number of consumers are willing to trade their personal information for a more personalized shopping experience,…

Executive Viewpoints May 1
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4 Tips For Investing In Social Commerce [Infographic]

In the social media realm, following brands on Twitter or “liking” them on Facebook are not the only…

Executive Viewpoints April 10
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Analyzing The Mobile Consumer: Shifting Behaviors And Preferences Create Opportunities For Innovative Retailers

 The following article is Part I of a two-part series covering Analyzing The Mobile Consumer: Shifting Behaviors And…

Features February 21
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Clienteling: The Fast Shopper In A Slow Store

Shoppers natively are impulse consumers. They buy in what retailers call, “5 by 5” (five seconds by five…

News February 21
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Rave Cinemas Leverages NEOCAST For The Ultimate Customer Experience

 Digital signage solutions allow merchants to amp up in-store experiences by encouraging customers to interact with content, such…

News February 14
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eCampus.com Optimizes Email Deliverability And Messaging, Boosts Channel Profits By 280%

Digital marketing strategies such as email are vital to e-Tailers striving to increase traffic and overall purchase rates.…

News February 9
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