Latest In: shopper engagement
Aberdeen Group Alison Paul Burst Media Customer loyalty data David Dorf Greg Girard IBM Jay Henderson mobile mobile data Nathaniel Rowe Oracle retail retail analytics Retail TouchPoints shopkick shopper engagement social media Twitter
This is Part 2 of the Retail TouchPoints Retail Analytics feature, a two-part series which highlights current…
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October 22
Completing The Cross-Channel Challenge cross-channel customer data Debbie Hauss retail Retail TouchPoints shopper engagement survey data
Most retailers are realizing that their cross-channel customers are more profitable than their single-channel customers. Armed with that…
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October 9
cross-channel marketing customer service Lorna Pappas retail Retail TouchPoints shopper engagement store operations Walmart
Site-To-Store Very Convenient – In Theory By Lorna Pappas, Contributing Editor Roughly 80% of merchants believe that empowering…
Executive Viewpoints
September 26
customer experience Customer loyalty discounts Forrester Research location-based marketing Loyalty 360 loyalty program loyalty program marketers Mobile Marketing omnichannel Omnichannel Loyalty retail Retail TouchPoints shopper engagement webinar
Many of today’s marketers rely on loyalty programs to improve customer relationships and experiences. In fact, a majority…
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August 31
customer engagement Facebook gamification geo-location Google Wallet incentives instagram localization Macy's Mood Media Orlando Veras personalization rewards shopkick shopper engagement store operations Twitter
As mobile and localization become even more vital pieces to the shopper marketing puzzle, retailers are utilizing strategies…
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August 6
Aberdeen Group acxiom Big Data analytics Carlos Dunlap Chris Cunnane customer intelligence Customer loyalty Jonathan Marek Kobie Marketing mobile commerce Nikki Baird Omnichannel Loyalty openmarket retail Retail TouchPoints RSR Research shopper engagement SoLoMo
This is Part 3 of Retail TouchPoints’ three-part Customer Loyalty Report. This feature spotlights the rise of the…
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July 31
community customization email Facebook feedback Fluid interactivity Make Your Bed personalization Pinterest Serena & Lily shopper engagement
The Internet offers consumers an array of resources for accessing information, browsing inventory and purchasing items from the…
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July 11
Adobe Android content Customer loyalty e-commerce ipad iPhone m-commerce marketing mobile New York City shopper engagement smartphone tablet video W Hotel
The interactive, high-definition features of tablet technology have provided retailers with an ideal outlet for boosting mobile engagement…
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June 7
brand awareness e-commerce FiftyOne Garnet Hill global Japan loyalty online shopping shopper engagement trust U.S.
The powers of web-based and mobile devices allow consumers to learn about international brands and merchandise more easily.…
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May 25